Your Pre-Headline Question Goes Here
This Is Your Attention Getting Headline Include Your Promise Here
“Watch the video above to learn more or keep reading below”
“Watch the video above to learn more or keep reading below”
If You’re Frustrated With [or insert some type of phrase that shows you identify with your readers’ problem. Identifying with your reader creates a strong bond. Make it clear who your product is for so you don’t waste the reader’s time if it’s not right for them.]
“working constantly but never getting ahead. Starting each week with a plan, only to see it fall through by mid-week. Feeling like the work-at-home dream was just that, a dream. If so, take just a few moments to read this important message to find out how you can break out of this cycle. “
Have you ever experienced any of the following?
[List a problem your target market has that can be solved by your product.]
Working 50, 60 or more hours a week to make ends meet.
Spending half your work week chasing leads and writing opportunities instead of actually writing for pay?
Falling behind on marketing tasks you know are necessary but you don’t seem to have time for?
There's no need to struggle anymore.
I'll show you how [insert a summary of how you'll help them and benefits they'll receive] even if [insert a reason why they may be hindered, struggle to achieve their goals, etc.].
“I’ll show you how to stop chasing jobs and get clients to chase you, even if you’ve never had regular clients before.
Customer name
His/Her Location
His/HerWebsite.com
Customer name
His/Her Location
His/HerWebsite.com
Customer name
His/Her Location
His/HerWebsite.com
[Show your readers that there is a solution to there problem and give them some glimpses into what that solution is. This should be benefit-focused. Add a couple of paragraphs.]
Oh, and what's going on here? Below is an image block. It lets you visually communicate some of the points you are making (which is also great to get those skimmers' attention).
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Add A headline that shows main point of testimonial
Add A headline that shows main point of testimonial
Add A headline that shows main point of testimonial
[Introduce yourself and why you're qualified to deliver this information. Tell a bit about your background that caused you to create/sell this product.]
You've set the scene. You've captured your visitors' attention. You've related to them and told them everything they need to know to truly understand what your product is about. Now it's time to start introducing them to the product.
Keep one thing in mind: your product is the solution. At first, don't talk about it in terms of a product. Talk about how you found a solution and about how this same solution can help others too. Why do all this? Because if you set it up right, you will be the opposite of the slimy, used car salesman stereotype we all despise... you will not be pushing product, you'll be doing everyone a favor.
You can use smaller sub-headings like the one above to make an important point or for quotes that relate to your story. Notice how non-fiction authors love to use quotes throughout their books? That's because quotes are a nice change of page and they lend authority and gravitas to what you're saying.
Similarly, you can use text highlights and other text formatting to draw your reader's eye to important parts of the text. This also helps break up the page, to prevent wall-of-text-syndrome.
[Now that they understand they have a problem and that you can help them solve it, tell them the overall benefits of your products.
What's covered in the course?
[Product Component Name]
[Tell them why they need this first product component. Make the subheadline above the title of the product component and perhaps include a benefit (Value: $XXX). You can also add a product picture.]
[Product Component Name]
[Tell them why they need this first product component. Make the subheadline above the title of the product component and perhaps include a benefit (Value: $XXX). You can also add a product picture.]
[Product Component Name]
[Tell them why they need this first product component. Make the subheadline above the title of the product component and perhaps include a benefit (Value: $XXX). You can also add a product picture.]
[Product Component Name]
[Tell them why they need this first product component. Make the subheadline above the title of the product component and perhaps include a benefit (Value: $XXX). You can also add a product picture.]
Now that you’ve had a chance to compare Teachable and Kajabi I want to share the 10 major differences between each of these platforms below.
This is the first call to action for your readers to become customers.
[Tell them why they need this bonus. Make the subheadline above the title of the product component and perhaps include a benefitĀ (Value: $XXX). You can also add a product picture.]
[Tell them why they need this bonus. Make the subheadline above the title of the product component and perhaps include a benefitĀ (Value: $XXX). You can also add a product picture.]
[Tell them why they need this bonus. Make the subheadline above the title of the product component and perhaps include a benefitĀ (Value: $XXX). You can also add a product picture.]
This is the first call to action for your readers to become customers.
"Social Proof With Customer Testimonials..." "Customer testimonials are a powerful conversion element. Display them here to demonstrate that your product has many customers and that those customers are very happy with their purchase. We like to do what many others have done already. There's safety in numbers. Testimonials can be used to give your visitor that sense of safety."
Rita Rollins
Business Coach
"The perfect testimonial looks a lot like this one: it has a heading (this shows the best part of the testimonial), one or two paragraphs of text, an image, a name and (optionally) a role to go along with the name. Also note the use of quotation marks in the testimonial text."
Penny Pincher
Accountant
Sign up for XXXXX today and take up to XXXX days to evaluate and put XXX to work for you. If you’re not able to XXXX, just let me know and I'll give you your money back. No questions asked. Consider it your XXX-day trial to discover that XXXXX...completely risk-free.
People are risk averse. We dread making a mistake and wasting our time and money on something that turns out to be rubbish. This is the part of the sales page where you can appease all those worries.
[Make a compelling justification why the they should get started. Perhaps include the price with a justification why it's so cheap, etc. You could even include one more reason to buy the product]
Add a quote here (it can be a quote from yourself, from the story or an authority quote from someone else). Something that puts a nice closing line on the story above.”
P.S. Add a P.S. that encourages them not to leave without buying. Click Here to Get Started.
P.P.S. Add another P.S. with a special offer. Get yours now
P.P.S. Try another reason to get them to buy by clicking here.
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